1. INFORMATION WE COLLECT
There are several ways that we may collect information about you, including through (A) information you provide to us directly; (B) information that we automatically collect; and (C) information we receive from third parties. This includes data that identifies you personally whether directly (i.e., your name) or indirectly (i.e., information about your online use).
A. Information You Provide To Us
We may collect information directly from you when you provide it to us on the Services. This may include when you use our Services, register or create an online account with us, purchase products or services, request information from us, sign up for newsletters or our email list, enter into sweepstakes or other promotion, fill out a survey, request customer support, or otherwise communicate with or contact us. The information we collect may include your name, postal address, email address, telephone number, referrals, and information about your solar activities, such as home ownership, home statistics, home energy usage or utility provider, or demographic information.
You also may provide us with certain information in connection with your interactions with the Services:
Information You Provide When You Make a Purchase. If you make a purchase from us, we collect the necessary payment details to process your payment, depending on the form of payment you choose.
Information You Provide Through Third-Party Websites or Services. If you connect or link to us through a third-party website or service, such as a social media account, we may automatically receive certain information about you based on your registration and privacy settings on those third-party websites or services. This may include, but may not be limited to, your name, user name, demographic information, updated address or contact information, location, interests, and publicly-observed data, such as online activity.
B. Information Automatically Collected
Whenever you visit or interact with the Services, we may use a variety of technologies such as cookies, clear GIFs, pixel tags, log files, and other technologies or third-party services to automatically or passively collect certain information about users of the Services and interactions with our emails and online advertisements.
We may also automatically collect the following information about you:
Computer or Device Information: We may automatically collect your Internet Protocol (“IP”) address or other unique identifier or information from the computer, mobile device, tablet or other device you use to access the Services, including but not limited to your browser type, device type, system type, and the domain name from which you accessed the Services.
Usage Information: We may collect information about your use of the Services, including the date and time you visit the Services, the content, areas, or pages of the Services that you visit, the website or app from which you navigated to the Services, the page or app you visit after leaving the Services, the amount of time you spend viewing or using the Services, the number of times you return to the Services, as well as other click-stream or usage data, and whether you open, forward or click-through an email to the Services. For legal compliance purposes, we may also capture or record your interactions with www.hsfsolar.com to confirm that your information was submitted to us through www.ahsfsolar.com
Via Our Third Party Service Providers: We may use third party service providers to support our Site or Apps. Some of these service providers may use technology such as cookies, web beacons, pixel tags, log files, Flash cookies, or HTML5 cookies to receive, collect, and store information.
C. Information Collected from Other Sources
We may acquire information from other sources as follows:
From Our Partners and Service Providers: We may use third-party service providers to support our Services and perform other business processes on our behalf, including, without limitation, to perform credit checks and process credit card payments, and we may obtain information from these third parties.
From Other Third Parties: We may obtain information about you from other thirdparty sources, including commercially available sources, such as data aggregators and public databases. This information may include your name, demographic information, utility usage information, interests, and publicly-observed data, such as online activity.
We may use this information to help us maintain the accuracy of the information we collect, personalize your experience with the Services, target our communications so that we can inform you of products, services or other offers that may be of interest to you, to measure ad quality and responses, and for internal business analysis or other business purposes.
D. Combination of Information
We may combine the information that we receive from and about you, including information you provide to us and information we automatically collect through the Services, as well as information collected from other online or offline sources, including from third-party sources and from your installed solar system.
2. HOW WE USE YOUR INFORMATION
A. Information Use By or For HSF Solar.
We may use the information we collect from and about you for any of the following purposes:
To present our Services and their contents to you.
To analyze, improve, operate, and maintain the Services, our programs, services, and other systems, and to develop new products and services.
To provide you with information, products, or services that you request from us, and to contact and communicate with you when necessary.
To assess the suitability of your home for a solar system.
To allow you to take certain actions related to your account, including, but not limited to, tracking the progress of your solar system installation, making and managing payments, viewing billing history, calculating your post-solar savings, reviewing and monitoring your solar production, managing your account and contact information, and viewing and downloading your solar system agreement.
To carry out our obligations and enforce our rights arising from any contracts entered into between you and us, including for billing and collection.
To notify you about changes to our Services or any products or services we offer or provide though them.
To provide you and other users with customized content, targeted offers, and advertising on the Services, or across other websites, mobile applications, social media or online services, or via direct mail, email, and/or telemarketing regarding offers, contests, events, news, programs, and other retail opportunities from us and/or selected third parties that we believe may be of interest to you.
To determine the effectiveness of our marketing programs.
To use your data in an aggregated non-specific format for analytical and demographic purposes.
In any other way we may describe when you provide the information to us.
Additionally, if you use the Services to connect with third-party services that you authorize us to use information from and about you, on your behalf, to interact with these third-party services based on your requests.
B. How We Use Your Information for Interest-Based Advertising
We also may display interest-based ads through Facebook, Twitter, or other social media platforms or websites. This is done through the Facebook Custom Audiences, Twitter Tailor Audiences, or other similar business tools. These tools allow us to personalize our ads based on your shopping experience with us, without having to share your personal information with these social media platforms. We do this only by sharing hashed information (which converts your email or phone number to a unique string of numbers and letters) that the social media platform then matches data against its own data for the limited purpose of serving advertisements (either directly to you or to other lookalike audiences). The matched and unmatched hashes are then deleted, and are not used for any other purpose.
For information on your choices with respect to interest-based ads, see the “Interest Based Advertising Choices” section below.
3. DISCLOSURE OF YOUR INFORMATION
We may disclose information that we collect from and about you as described below.
A. Sharing of Information by You
The Services offer many ways to find, enjoy, and share content. Your activity in connection with the Services may include filling out surveys, reviewing and rating products or services, inquiring about or purchasing products or services, participation in online communities, “liking” or “sharing” our content to your social media accounts or pages or otherwise interacting with the Services. Any information you may disclose through the Services, in blogs, on message boards, in chat rooms, or on other public areas through the Services or other third-party websites, applications, or services that these Services may link to, becomes public information. Please exercise caution when disclosing personal information in these public areas.
B. Sharing of Information by Us
We may share your personal information for business or commercial purposes as follows:
Affiliates: We may share your information with our affiliates and subsidiaries for business and operational purposes.
Service Providers: We may share your information with third-party contractors, service providers, and other third parties that we use to support our business and who are required to keep personal information confidential and use it only for the purposes for which we disclose it to them.
Marketing Partners and Other Third Parties: HSF does not monetize your information. HSF may share your information with our online and email advertisers or other third-party vendors we use who may provide cookies, pixel tags, web beacons, clear GIFs or other similar technologies for use on our Sites or other websites to manage and improve our online and email advertising campaigns. Within the past twelve months, HSF has shared personal information in this manner.
Compliance with Laws: We may access and disclose your information to comply with any court order, law, or legal process, including responding to any subpoenas, judicial processes, or government or regulatory requests and investigations.
Sale or Transfer of Business or Assets: We may sell or purchase assets during the normal course of our business. If another entity acquires us or any of our assets, information we have collected about you may be transferred to such entity. In addition, if any bankruptcy or reorganization proceeding is brought by or against us, such information may be considered an asset of ours and may be among the assets transferred.
Safety: We may access and disclose your information if we believe disclosure is necessary or appropriate to protect our rights, property, or safety, or the rights, property, or safety of our customers or others. This includes exchanging information with other companies and organizations for the purposes of fraud protection and credit risk reduction.
Aggregate or Anonymous Non-Personal Information: We may share aggregate, anonymous, or de-identified non-personal information with third parties for their marketing or analytics uses.
Other: We may share your information as described to you at the point of collection.
4. DATA SECURITY
We have implemented measures designed to secure your information from accidental loss and from unauthorized access, use, alteration, and disclosure. Unfortunately, the transmission of information via the internet is not completely secure. Although we do our best to ensure the integrity and security of our network and systems, we cannot guarantee our security measures.
10. CONTACT INFORMATION
By Mail: 71 south midway rd. Shelter Island New York. 11964.
Via email to: [email protected]